It's the Small Things in Marketing that Matter

“Marketing is all the exhilarating big things and all the troublesome little things that must be done in every nook and cranny of the entire corporate organization in order to achieve the purpose of attracting and holding a customer” - Theodore Levitt

It is the neglect or oversight of the many troublesome little things that hurts every business from the one-person home based business to the more established firm, from part time to full time operations. Read Les' article on this before the show

We'll discuss with you how you can improve, what steps to take and hopefully talk to some of you about this marketing issue!