How Cloud-Based Social Content Mgmt Bridges Gap For Small Business

Traditional knowledge management solutions are built based on top-down process that offers control over who views and who shares content; social solutions grow from the bottom-up where experts emerge based on their contributions, content is shared openly, and people group themselves based on ideas and passions. Jen Grant, Vice President of Marketing at Box.net, will discuss how social content management bridges the gap by offering a way for small businesses to connect employees and inspire ideas while still providing control and structure to how content is stored and managed.