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How to Lie with Numbers

  • Broadcast in Entrepreneur
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SmallBizFinance

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3 out of 4 _________ say this is the best widget.

95% of our customers rate our service as Excellent!

What's really behind these numbers?  Should you be worried because there's no "survey says" proclamation on your website?

How can you evaluate these statements when making a purchasing decision?

Tune in to get these answers and more.  Become a Finance Rock Star.

Hosted by Nicole Fende, author of the forthcoming book, "How to be a Finance Rock Star". Ms. Fende is a credentialed actuary, experienced CFO, former Investment Banker and President of Small Business Finance Forum LLC.

This weekly show is perfect for small businesses, start-ups, entrepreneurs, solopreneurs and independent consultants.

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