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with Mike Michalowicz (http://www.mikemichalowicz.com)
What if money were not the driving force of your life as an entrepreneur business? Who and what would you be as a business person if you had systems in place that actually allowed you be more profitable. We are welcoming Mike back to the show with his latest book – Profit First to have him share his insights though his many years as an entrepreneur.
Listen to Inventing Profit hosts Eric Hanscom and Joe Donoghue as they speak to Murray Learmonth, VP of Engineering from Leardon Solutions, an engineering and manufacturing company that helps entrepreneurs and innovators turn their ideas into physical products. Murray describes why he became an engineer and how he has helped inventors get their products to market.
Author and Profit Centered Selling coach, Bob Rickert joins us to talk about his new book, "Profit Heroes". If you're a business owner or salesperson, profitability is your goal and major concern. Bob shares a new paradigm of selling to create maximum profitability for the client, the provider company and the sales professional.
How does it work? Earn 33% of advertising revenue for advertising impressions (video, audio, banner) displayed to the dashboard. This is the revenue shared among three people running the same radio-broadcasting shows. Of course the income you generate from programs varies and is dependent on how much work we put in to marketing our show. The more traffic we can drive, the more revenue you can generated for yourself.
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