Sales Sense Show by Michael Krause with Mike Brooks

Mike Brooks is founder and principle of Mr. Inside Sales, a Los Angelesbased inside sales consulting and training firm, and author of the awardwinning books on inside sales: “The Real Secrets of the Top 20%”, and hisnew book, “The Ultimate Book of Phone Scripts”.Mike has been voted one of the most Influential Inside Sales Professionalstwo years in a row by The American Association of Inside SalesProfessionals, and he is recognized as a leader in the industry.  Mikeworks as an executive coach working with business owners and V.P.s ofinside sales, and also conducts inside sales training for front line salesreps and for inside sales managers.Mike started his career in the financial and securities industry andquickly became the top producer out of 5 branch offices in SouthernCalifornia.  Promoted to Executive Vice President of Sales, he developed aTop 20% Inside Sales Training program that doubled corporate sales ofprivate placements from 27 million a year to over 58 million in 1988, andthen more than doubled that again in 1989 – total revenue over 112million.Since that time Mike has consulted with business owners in a manydifferent industries, and his experience has proven that the 80/20 ruleapplies to all sales teams regardless of industry and, moreover, that oncesales reps and managers learn and apply best practice Top 20% techniquesand strategies, their sales performance (and morale) immediately improves.You can read more about his sales philosophy by visiting:www.MrInsideSales.com