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Selling isn't telling, it's showing! Imagine sellers closing themselves on price reductions? What if your listing prospects chose the price you wanted (and the one the market would bear!) more often than not? Today we're joined by Tim DeLeon, Founder and Programmer of Focus1st, a visual pricing system that has changed the way thousands of agents are selling their listings. With a 25 year career in research and development for Hewlett Packard, Tim brought his skills in analytics to him and his wife's real estate business and Focst1st is now used in over 400 MLS systems across the U.S. and Canada. Hear how the power of visuals can lead your prospects to price the property to sell, understanding why its the right price, and closing themselves on it right before your eyes!