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Storyteller Dennis Clause joins to discuss newly release book The Power of Effective Stories. A member of Algonquin tribe, who grew up on the Tuscarora Indian reservation in western New York his Indian name is Saw-go-low-lee (He speaks to the people) and he is from the raven clan.
What is the purpose of a good story? How can this be helpful to a business? How does storytelling benefit the consumer and business? What goes into a story?
Just some of the questions that will be asked as well more on the Power of Effective Stories!
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