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What doesn't Terry McGill not do!!??? This music industry executive has a wealth of knowledge.
Execute all product management & marketing strategies at all levels and phases… “end-to-end”: Research, testing, creative design, development, test market, product launch, demographics research, advertising, sales, distribution and finally post-project research, testing & evaluation. Increase market share using the latest digital marketing, broadcast media advertising, PR media campaigns, event planning strategies, social media, project & business development techniques. Implement Marketing Strategy to include Social Media pay-per-click advertising, 1.4 million Facebook Groups subscribers, email marketing, using SaaS, All Microsoft Software programs, Salesforce CRM, Google Advertising, HubSpot, Google Analytics, Marketing Automation, Marketo, SEO Strategy, Integrated marketing, Content Marketing. Direct and coordinated SEO, SEM, Banner Ads, Video Advertising, TV-Radio, pay-per-click advertising, blogs & Print Advertising to increase website engagements to drive consumer traffic.