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The Launch Ladies: Get Your Customers to Recommend You

  • Broadcast in Marketing
Meredith Eisenberg

Meredith Eisenberg


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This week we examine the stage of the Sales Cycle that deals with  customers referring new business to you and how to encourage them to do so.

For our Appetizer we answer a listener question from Shelley who asks, “Local networking to get clients – is it worth the effort?”

For our Entree we discuss customer referrals and how to get them. Having a happy client refer you to a friend is one of the most important ways of generating new leads. We discuss several ways in which you can increase the number of referrals you get from your clients.

For our Dessert we discuss the myth that rewarding people for Liking your Facebook page does any good in the long term.

For our recipe this week we offer 7 ingredients to increasing customer referrals.