43: Why exposing your imperfections can fuel your business growth

Raubi Perilli is a writer, freelancer, marketer, and the founder of Simply Stated Media, where she helps "Indie Preneurs" build a personal brand that helps them grow as entrepreneurs and in their careers.

We can learn a lot from Raubi's experiences, in particular what lessons she learned about not hiding behind her brand.

Key points:

• The smart tax strategy that will keep you out of trouble
• How to keep yourself out of a downward spiral of questioning all your decisions
• Why a brand name can prevent you from reaching your business goals
• How to see how you actually spend your time
• The essential skill that will help you build deeper relationships with your clients
• The often forgotten task that helps you make the most of your network
• Why you don't always have to jump head first into entrepreneurship