Guerrilla Internet Marketing # 5 - Web Analytics To Increase Website Conversions

Just when you thought you finally finished work on your Website, your work has just begun! In this Module, Nicholas shares his programming and web hosting experience to explain the Web statistics that are a MUST to access and understand. This audio explains the key web statistics that will help you continuously test your website—how to find them, what they mean, and how they affect your profit. Key Concepts ?? Tools for obtaining key online traffic statistics ?? Key stas to analyze and what they mean for profitability ?? Example analysis to obtain a 30 percent increase in orders ?? Examples of what to test and why ?? Suggestions for changes based upon analysis results ?? 10 reasons your visitors are abandoning their shopping cart ?? The 5 stats you must keep track of when sending a newsletter Rather than guess at the changes you should make, this information provides scientific data as a basis for determining the number of hits to each page, part of each page, or your entire site. You will then be able to make the changes necessary to increase your Web conversions and increase profit. To get the program’s full value, be sure to listen to the other audio recordings in this series.