Extreme Marketing: Small Business 101...Lawrence Cole

Lawrence Cole is the author of Extreme Marketing: How to Dominate Your Small Business Niche and Thrive in the New Economy. Cole is the Founder of Extreme Marketing Systems and started the business to show small business owners how to avoid his own frustrating experience of investing tens of thousands of dollars in over-hyped info products and coaching from "marketing gurus" who only offered small pieces of the puzzle needed for success.

Lawrence's corporate pedigree includes sales experience with two Fortune 500 companies, a computer programmer, and marketing brand strategist.

Cole is a member of Mensa International as well as a Distinguished Toastmaster in Toastmaster International.