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Eric Larson (CRKSN)

http://www.linkedin.com/groups?gid=814287

Country: United States

Language: English

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Customer Reference Knowledge Sharing Network

The Customer Reference Knowledge Sharing (CRKSN) show is a collection online interviews for marketing professionals who work on customer references, customer evidence, customer testimonials. Share your ideas, ask questions, and network with other marketers. Look for us on Facebook, LinkedIn, and Twitter.

Upcoming Episodes

Point of Reference Interview

Eric Larson (CRKSN)

Date / Time: 11/24/2009 7:00 PM UTC

Category: Marketing

Call-in Number: (646) 716-9913

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Point of Reference Interview
Featured Episode

Scott Monty, Head of Social Media, Ford Motor Company

Eric Larson (CRKSN)

Date / Time: 3/19/2009 5:30 PM UTC

Category: Marketing

Tune in to listen to Scott Monty talk about his experience using social media as the head of one of our country's best known brands.

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On Demand Episodes 25841

Original Air Date: 8/19/2009 4:00 PM UTC

BIll Lee, President, Customer Reference Forum

Bill Lee is going to join me again to discuss the upcoming Customer Reference Forum October 20-21st at the Boston Quincy Marriot.

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- Tags:
- Bill Lee
- Customer Reference Forum
- Conference
- Customer Engagement
- Customer Communities
No Comments
Original Air Date: 7/23/2009 5:00 PM UTC

Learn About July/August CRKSN Meet-Ups in Your Area!

I will interview some members of the CRKSN Network about upcoming CRKSN Meet Ups in: Seattle, Boulder, Bay Area, Southeast, Boston. Listen in so you can find out about the CRKSN Meetup coming to your town.

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- Tags:
- CRKSN
- Meetup
- Customer Reference Professionals
- Social Media
- Customer Reference Marketing
No Comments
Original Air Date: 7/2/2009 7:00 PM UTC

Casey Hibbard, Compelling Cases, Author of “Stories That Sell"

Casey will share some best practices from 10 years of managing case studies and through research for the book her recent book.

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- Tags:
- Stories That Sell
- Casey Hibbard
- Case Studies
- Customer Evidence
- Compelling Cases
No Comments
Original Air Date: 6/26/2009 11:00 PM UTC

Josh Horwitz, President & Founder of Boulder Logic

Join Josh Horwitz to discuss internal marketing and its relevance to an effective customer reference program.

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- Tags:
- Boulder Logic
- @boulderlogic
- Josh Horwitz
- internal marketing
- customer reference program
No Comments
Original Air Date: 6/4/2009 5:00 PM UTC

Lynn Hunsaker, President, ClearAction

Listen to Customer Experience Strategist Lynn Hunsaker talk about Customer-Centric Culture-Building. Learn how to use customer references as an attention-grabber, sensitivity-builder, and consistency-sustainer for internal branding - getting the whole organization to understand their role in pulling together to consistently deliver the brand promise.

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- Tags:
- ClearAction
- Lynn Hunsaker
- Customer Evidence
- Customer Reference
- Customer
No Comments
Original Air Date: 5/22/2009 8:30 PM UTC

Umang Shah, Founder, Cubed Consulting

On today's episode you get a 2 for 1. Umang will first talk about the Code of Conduct recently created for the Customer Reference Knowledge Sharing Network. Then we'll shift focus to his recently published white paper on Customer Engagement: Marketing in the 21st Century.

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- Tags:
- Cubed Consulting
- CRKSN
- Social Media
- White Paper
- Umang Shah
No Comments
Original Air Date: 3/24/2009 10:00 PM UTC

Sean White, Customer Reference Program, Red Hat

Sean White of Red Hat will explain how he has used Twitter to create a 2-way conversation with customers, and even successfully used Twitter to recruit customer references.

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- Tags:
- Sean White
- Red Hat
- Customer Reference Program
- Twitter
- References
No Comments
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Profile

Eric Larson (CRKSN)

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Comments

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Customer Reference Knowledge Sharing Network

Upcoming Episodes

Point of Reference Interview

Featured Episode

Scott Monty, Head of Social Media, Ford Motor Company

On Demand Episodes 25841

BIll Lee, President, Customer Reference Forum

Learn About July/August CRKSN Meet-Ups in Your Area!

Casey Hibbard, Compelling Cases, Author of “Stories That Sell"

Josh Horwitz, President & Founder of Boulder Logic

Lynn Hunsaker, President, ClearAction

Umang Shah, Founder, Cubed Consulting

Sean White, Customer Reference Program, Red Hat

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