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Is Ecomm a bigger or smaller piece of your audience's sales? Is the offline impact message relevant?
In this segment, Channel IQ has the pleasure of welcoming back Daniel Silverman, VP of Ecommerce Strategy & Sales Support at Etailing Solutions, a division of Epsilon. Mr. Silverman and your Add to Cart host Anthony discuss digital asset management (DAM) and product information management (PIM), focusing on product education and the online/offline impact?
In this segment we discuss topics revolving around asset management and its influence on online and offline sales, including:
These are only a few of the topics discussed in this informative segment.
Listen in to gain a deeper understanding of how educating the consumer about your products online can better influence their offline purchasing decision.
You’ll be surprised at how the numbers add up.
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