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  • 00:40

    TEI 020: How to Get a Product Management Job – with Gayle McDowell

    in Business

    Global Product Management Talk is pleased to bring you episode 020 of...


    The Everyday Innovator with host Chad McAllister, PhD.


    The podcast is all about helping people involved in developing and managing products become more successful, grow their careers, and STANDOUT from their peers.


    Our Guest: Gayle Laakmann McDowell is an experienced software engineer, having worked at Google, Microsoft, and Apple. In 2008 she founded CareerCup, a company to help people get tech jobs and assist tech companies with their interviewing process. She also authored “Cracking the PM Interview: How to Land a Product Manager Job in Technology.”


    Highlights from the discussion include:



    The 4 Framework: Employers what product managers with skills in four areas:


    Technology: the technology related to the work the company does. For example, a product manager should understand software development if they work for a company that creates software applications.
    Business: knowledge of marketing, sales, production, etc.,  practices, managing and motivating others, and aligning product management objectives to business objectives.
    Industry: specific domain knowledge of the industry. For example, if you’re creating software applications for the finance industry, financial skills and knowledge of the industry.
    Product: the ability to think like the user, develop solutions to their problem, and manage the process and people for creating a product.


    The priorities of the four skill areas do differ based on company. For example, Amazon emphasizes business skills first while Google emphasizes technology skills first. Determine what is important for the companies you wish to interview with before you get into the interview.

  • 00:39

    TEI 014: How to Break Into Product Management or Change Industries

    in Business

    Global Product Management Talk is pleased to bring you episode 014 of...


    The Everyday Innovator with host Chad McAllister, PhD.


    The podcast is all about helping people involved in developing and managing products become more successful, grow their careers, and STANDOUT from their peers.


    Our Guest: Lee Martucci is a marketing professional and certified New Product Development Professional (NPDP) with over 25 years of experience with numerous roles in product management, from telecommunications and cell phone services to building materials. He is currently helping GAF. You likely know this company if you have been involved in building, repairing your roof, or walking through Home Depot or Lowes, where their roofing shingles and sealants are sold.


    Highlights from the discussion include:



    How to get your start in product management and overcome the classic catch-22 – job descriptions require prior experience as a product manager.
    A job description is a wish-list and you need to learn how to position your experience to best meet the job description.
    One way to switch industries as a product manager.
    How to frame the lack of industry experience as a real benefit to a future employer by having fresh eyes that lead to valuable innovations.
    Learn product management from others, experts who author credible books and provide training, and professional organizations, such as PDMA, AIPMM, and meetups.
    Observing customers and interviews are important tools for understanding customers’ preferences and finding new insights about problems.
    Partners have keen customer insights that can lead to successful new products.
    Recognizing growing trends in an industry and market and timing trends correctly can position new products for great success.


     

  • 00:50

    TEI 011: Building the product management community one meetup at a time

    in Business

    Global Product Management Talk is pleased to bring you another episode of...


    The Everyday Innovator with host Chad McAllister, PhD.


    The podcast is all about helping people involved in developing and managing products become more successful, grow their careers, and STANDOUT from their peers.


    Our Guest:  Cindy F Solomon, the founder of Global Product Management, is also the founder of the Startup Product Academy and other product manage


    Organizations and events Cindy has created:



    Global Product Management Talk: This podcast! 
    The Product Summit: Conference bringing together the community of passionate product professionals, developers, designers, managers and marketers over 4 interactive days of events.
    Startup Product: Creates and nurtures inclusive local communities for passionate product professionals across disciplines, provides a sandbox for product and skill experimentation, and enables a launch pad forwarding product people, product ideas, product teams, and product success.

  • 00:43

    TEI 023: How Lead Users Guide Product Management for Golf Training Devices

    in Business

    Global Product Management Talk is pleased to bring you episode 023 of...


    The Everyday Innovator with host Chad McAllister, PhD.


    The podcast is all about helping people involved in developing and managing products become more successful, grow their careers, and STANDOUT from their peers.


    Our Guest: Sam Froggatte is a golf gadget guru! He is the CEO of EyeLine Golf, a company that specializes in creating and selling training aids for anyone to improve their golf play. Their training products are used by weekend leisure golfers as well as hundreds of PGA players. Sam’s route to becoming a product innovator in the golf industry started in sales and marketing at IBM and then as an independent sales rep for golf equipment.


    Highlights from the discussion include...


    3 principles Sam uses to create successful products:



    Fundamentally sound – the product has to do the right things, built on sound principles and not faulty assumptions.
    Intuitive – products must be simple to use and require little to no training to use.
    Un-embarrassing – products that golfers will carry and tell their friends about.


    A real example of how Sam created a product…



    The problem was trying to improve putting alignment
    He created a rough prototype in his basement
    He field tested it by taking it to golf ranges and showing it to others and getting feedback
    He revised the prototype until it was a viable product, including being ready to manufacture

  • 00:37

    TEI 053: The 26 Most Important Concepts for Product Managers and Innovators

    in Business

    Global Product Management Talk is pleased to bring you episode 053 of...


    The Everyday Innovator with host Chad McAllister, PhD.


    The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers.


    About the Episode: Welcome to the one year anniversary of this podcast. I’m excited to review the key concepts I found most useful for product managers and innovators from the last 52 episodes. I heard Tim Ferriss do something similar on his podcast and thought it was really helpful and I think you will find it valuable for this podcast. Also, I want to share a product mastery roadmap I have been working on – a roadmap that tells you how to go from a product manager to a product master.


    Before jumping in, I have some exciting news to share – thanks largely to this podcast, I was named a “Product Management Top 40 Influencer for 2015” on the Product Management Year in Review site. I’m honored and humbled to be on the list. I have had the pleasure of interviewing some of my fellow influencers. Others I have not yet interviewed but do follow, including Eric Ries, Steve Blank, and Guy Kawasaki.

  • 00:53

    TEI 009: How a non-profit used idea management to create life-saving product

    in Business

    Global Product Management Talk is pleased to bring you another episode of...


    The Everyday Innovator with host Chad McAllister, PhD.


    The podcast is all about helping people involved in developing and managing products become more successful, grow their careers, and STANDOUT from their peers.


    Our Guest:  Geoff Peters is one of the nicest and most professional product managers you could meet. I met him at a product management meeting where he described how a faith-based nonprofit, Compassion International, created their first new product in several decades, called Water of Life.


    To begin creating an innovation capability, Compassion did three things:



    Implement a phase-gate methodology for managing new product development.
    Train key employees on the principles of new product development using the NPDP certification process.
    Create an ideation event that started with a 2-day innovation retreat.


    Geoff developed the concept of providing safe drinking water, resulting in the Water of Life product, a simple and effective way equipping impoverished families to have clean water.

  • 00:37

    TEI 036: Product Development Lessons for Software Product Managers

    in Business

    Global Product Management Talk is pleased to bring you episode 036 of...


    The Everyday Innovator with host Chad McAllister, PhD.


    The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers.


    Our Guest: Jeremy Dillingham has a long list of skills and experiences as a seasoned product manager, including leading teams, roadmap planning, portfolio management, Lean Startup, Customer Discovery, Agile Development, and SaaS architectures. He is a mentor at Techstars, an accelerator for technology startups. He currently serves as a Senior VP at Return Path, a company that helps organizations promote and protect their brands.


    Some favorite product management tools:



    Discovery – the process of talking with customers and validating what you are learning about the problems and needs. This involves writing a script of interview questions, prioritizing the questions, talking with customers to gain responses, and analyzing the data. Discovery sessions with customers should be done by two interviewers so one can focus on asking questions and the other can focus on taking notes.
    Experiment – one pass through the build-measure-learn loop (per Lean).
    Metrics – dashboards, KPIs, another important indicators.
    Lean Canvas – see TEI 010 episode with the creator of the Lean Canvas.

  • 00:14

    Brainrant #6 - The Future of Product Management

    in Business

    Brainmates Brainrants #6 - The Future of Product Management


    Natalie Yan-Chatonsky interviews Roy McBurney, Nick Coster and Adrienne Tan.


    Since returning from the Product Management Festival in Zurich, discussing what they agreed with and what they reacted to.


    1. What will the profession look like in 20 years?


    2. Where is the profession heading?


    3. What does the future hold for product managers?


    The Brainmates Team
    info@brainmates.com.au


    To keep up with brainmates follow us on:



    Web: www.brainmates.com.au
    Facebook: www.facebook.com/brainmates
    Twitter: @brainmates
    YouTube: www.youtube.com/brainmates
    Slideshare: www.slideshare.net/brainmates

  • 01:03

    ProdBOK, The Product Management Body of Knowledge

    in Business

    Greg Geracie, President of Actuation Consulting, will discuss the newly available ProdBOK, The Product Management Body of Knowledge! 
    For the last three years approximately sixty of the industry’s leading product professionals banded together and contributed to the development of the ProdBOK Guide. The goal? To distill a collaborative cornerstone that can be built upon to ensure that the product management profession better supports the needs of the product community at large. 
    Resources: http://bit.ly/181Zwvu
    Learn about managing products to success at Product Bootcamp San Francisco Oct 10-12! http://bit.ly/14ZagOP
    Oct 10: workshops re: competitive space & Lean startup way. http://bit.ly/14SMcaC
    Oct 11 Startup Product Summit SF2 lightning talks w/experts & practitioners.http://bit.ly/1bvsOFm
    Oct 12 Product Camp San Francisco! true community unconference: You propose topics & present http://pcampsf.com

  • 00:36

    TEI 035: AIPMM is the Professional Association for Product Managers

    in Business

    Global Product Management Talk is pleased to bring you episode 035 of...


    The Everyday Innovator with host Chad McAllister, PhD.


    The podcast is all about helping people involved in developing and managing products become more successful, grow their careers, and STANDOUT from their peers.


    Our Guest: Professional associations provide value to career development. The first professional association I was involved in was the Project Management Institute, and I eventually became certified as a Project Manager Professional (PMP) because I recognized its value in helping me improve my project management capabilities while also helping me to stand out with future employers. Another association I have valued, as well as contributed to, is specific to product managers, marketing managers, and innovators. It is AIPMM, The Association of International Product Marketing and Management. I interviewed the president, Therese Padilla, to learn more about this important organization.

  • 00:39

    PS2: Gal Josefsberg, VP Product Management, Social Chorus on Metrics & More

    in Business

    PS2: Gal has an amazing history in Product Management. He originally started at Blue Pumpkin Software as a Systems Engineer before moving up to a Product Marketing Manager role. From there he became a Sr. Product Manager at Witness Systems when they acquired Blue Pumpkin. Then became a Director of Product Management for several years at Model N, then another couple years were spent as a Sr. Director of Product Management at Baynote. From there he acted as a Co-Founder for Diamonds or Dogs before moving back into a Sr. Director of Product Management role at Tealeaf. He now acts as the VP of Product Management at SocialChorus, a unique platform for building brand advocacy. @gjosefsberg https://www.linkedin.com/pub/gal-josefsberg/0/730/728#


    Product Superheroes Podcast with Bob Schoenthal, syndicated on the Global Product Management Talk channel, is a fast paced sixty minutes of discussion focused on the people behind the products and the techniques they use to build better products. Bob chats with product managers, product designers, product developers and other passionate product people. http://startupproduct.com/product-superheroes/


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