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More than ever, creating and nurturing relationships with your customers, clients and prospects is an essential part of any strategy to build and grow your business. With increasing competition it may cost 5 times more to attract new customers than it would to retain current customers, as direct or "offensive" marketing requires much more extensive resources to cause defection from competitors.
Join 30 Minute Business Dig as we interview Mari-Lyn Harris of Heart at Work, a serial Entrepreneur who understands other kindred spirits; she knows their challenges as a Creative professional herself. As a collaborator, Masterminder and a coach she helps creative, socially conscious solo-entrepreneurs find their way out of the forest. Mari-Lyn’s background has been in training, coaching and consulting with new entrepreneurs since 1995. Her business partner, co-wrote a Owner’s Manual called Build Your Own Business in 1998. Since then, she has gone on to writing other e-books on Marketing, Strategic Planning and Referral Marketing. She writes articles for various article directories and magazines as well as her blogs.
Don't miss this interactive interview that will give you tips, tools and ideas to make relationships a part of of your marketing and business strategy.
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