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Get Your Ducks in a Rowe

  • Broadcast in Marketing
Business Creators Radio Show

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Having been trained in the classical packaged goods marketing approach to problem solving and structured writing, Jim Rowe has trained scores of executives at all levels from young marketers to senior clients who have asked him to write their presentations.

He started noticing writing issues with recent grads in the early 2000’s and since 2015 there has been a growing number of studies and articles on the negative impact it is having on corporate productivity. This has led to a need for corporations establishing training to teach better writing.

Rather than write another boring business book, Jim utilized a “FABLE” based on the hugely successful “Who Moved My Cheese”.

The approach is easier to read, retain and replicate so it can be put into practice immediately.

“Get Your Ducks In A Rowe” - Book 1 teaches the simple 10 step business communication formula to think strategically, write persuasively and present a business recommendation to generate buy-in (THINK – WRITE – PRESENT – SELL).

“Get Your Ducks In A Rowe” - Book 2 Learn The A-D-A-P-T-E-R Method explains Jim’s trademarked, holistic approach to strategic business communication starting with critical thinking / problem solving through writing, presenting and successful execution.

Jim joins Adam to discuss the holistic approach to critical thinking, communication and execution.

Discover:

  • How and why, Jim decided to write his books;
  • What makes for effective writing and communication;
  • How Jim's background in marketing and advertising was instrumental in being able to address the problem of poor communication and critical thinking skills;
  • Where the flaw is in the educational process when it comes to communication and critical thinking and why this is not being addressed adequately;

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