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Break with Bret and Bryan

A Break with Bret & Bryan

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A Break with Bret and Bryan - a weekly 10 minute show providing valuable insights for online marketers.

On-Demand Episodes

In this week's episode the guys cover a process you can follow to help you write effective copy from copywriting expert Alex Mandossian.

The lost art of Order Form Copywriting. The late, great Gary Halbert often spoke of writing the order form before he wrote his sales letter - it was that important. In this week's episodes the guys look at order form copywriting - both in the... more

In this week's episode the guys continue their conversation on the importance of copywriting skills for information marketers. They'll talk about two major copywriting models - John E. Kennedy's "Reason Why" and Dale Carnegie's... more

Copywriting is a highly-valued skill for both direct mail pieces and for the Internet - even in today's world where sales videos are more popular then ever. But what makes copy work? In this week's episode the guys share their thoughts on... more

There's no doubt that webinars should be a part of every information marketer's marketing mix. So what are some of the keys to a successful webinar and to successful webinar replays? In this week's episode the guys share some of their... more

What does 2012 hold for us all in the world of information marketing? In this week's episodes the guys peer into their crystal ball and share what they think the bigger trends of 2012 will be.

What does Groupon have to do with information marketing? Listen in this week to find out.

As 2011 rapidly draws to a close the guys talk about the things they think you should take a look at within your business to make sure you close the year strong and help get 2012 off to a great start.

Just back from the Affiliate Mastermind Group Summit in Orlando, the guys share some of the cool tools and resources they learned about at the event.

Should you brand your info marketing business as a person (yourself or another), a persona, or as a business? There are pros and cons associated with each approach and in this week's episode the guys look at what it all means for you.

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