Traditional Marketing 101 wtih Michael Kaleikini

Now that we've explored Social Media, let's revisit some traditional marketing ideas. Michael Kaleikini has made marketing his lifelong pursuit, and will help you get a grip on some of the basic knowledge you need to have for marketing your business. Michael H Kaleikini, B.A., ABETA is a business development consultant in Las Vegas, Nev. Kaleikini has been in consulting for many years working within different businesses and different industries, through which he has been able to learn the ups and downs of market trends, and positioning to internet marketing where his research is now focused. His experience in start up companies has spanned the eighties through to today. He has seen the same challenges and has been able to help clients through the maze of creating everything from resumes to business plans. Being a certified Business Etiquette Trainer with the American Business Etiquette Trainers Association, Kaleikini has had the pleasure of working with people from diverse backgrounds and helping them understand the finer points of doing business abroad and here at home. Currently he writes as an "Ask the Expert" writer assisting entrepreneurs with advice on the "How to's" for Sales & Marketing in this hard economy. Michael has noticed certain trends in people wanting to start up their businesses and has been able to offer relevant information to guide them through the maze of making their businesses successful.