Assault by Business Card: Is there a Better Way to Network? This is our topic this morning on The Core Business Show with Tim Jacquet. Networking is a pretty useless activity if the people you meet don’t remember you. Thus one of the major projects you should undertake is the creation of a persona. You need to be remembered for one thing in particular–actually, you’ll ideally be remembered for many things. I take a two-pronged approach to this, both in the business cards I hand out and in the physical impression I make. The business card is the personal currency of any industry. If you show up to an industry event and you don’t have a business card, you might as well be playing football without your helmet. Preparing food without your knife. Metaphor making without your imagination. Erm. You get the idea.This show is sponsored by Apple Capital Group, Inc. #applecapital #applecapitalgroup
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