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Pam was inspired by the experience of caring for her aging parents, who moved to Portland several years ago to reside in an assisted living facility. After some research, she noted that there didn’t seem to be one central place in Portland for senior living facilities to find the myriad talented people available to entertain their residents. And since performers are always looking for that next ”gig”, it seemed natural to form a site to bring them together! That’s how ElderAudience was born.