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Working the Web to Win


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Working The Web To Win's BTR show is dedicated to helping businesses understand and maximize Internet marketing. We teach you everything you need to know about content and search marketing one bite at a time. We even throw in a smattering of fun and weird Internet happenings just to make it entertaining. Tune in each week and learn something new about Internet marketing, just one bite at a time.

On-Demand Episodes

Every year I write my prediction article because it's a fun and useful thing to do. It forces me to do some serious research and to take a hard look at what may happen in the near future. I take prognosticating seriously even though I know... more

The holidays are here! It's almost Christmas. Your shopping for your loved ones, scoping out all the deals when you get an email from your favorite store for an incredible deal. All you have to do is log in and claim your special and win... more

If you could find a tool that would increase your efficiency for work, add more to your play time and just make your life better. No, it's not your smartphone, (although you have an app for one), it's a calendar. The magic of the calendar... more

While the Internet seems to grow at the speed of light, so to do online turkeys. In this episode of Working the Web to Win, we will explore the top-10 also rans of the Internet world. Those online ideas that died either because they were... more

Have you ever wonder what makes the perfect entrepreneur? Is it knowledge? Technical skill? Connections? The ability to communicate or motivate? Just what is it that makes great entrepreneurs great? In my opinion, it not just... more

Technically a brand is two different things. First It is a mark of ownership. Like in the cowboy days when they branded a steer with a mark to prove the cattle was theirs. Second, it is a reputation of the owner or business entity.... more

If you think that household robots are a thing of the future, think again. Robots are starting to poke their automated heads up everywhere. Where as little as 2 years ago, the only personal robots were those that swept up after you, the next... more

Ok, so it's midnight and hopefully, you're asleep and all your data is safe and sound all over the internet, what? Is your data really backed up? Is your security strong enough to stop hackers? Do you have the capabilities to restore any... more

Touch marketing used to be the sole domain of junk mail marketers. Then email became the dominant form of touch marketing. In 2010 our digital world shifted again with the emergence of social media. Today, Touch Marketing can be... more

I am often asked, how can you guarantee marketing success, when few if anyone else in your business can't (or won't)? I answer with a resounding three! We understand that marketing success is built in three phases. Creating and... more