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At many large organizations, procuring marketing services is more than just a to-do item for procurement officers to check off their to-do sheets. It’s practically a job in itself. Mike Inman knows this all too well.
A current instructor and partner at TableForce, a negotiating training agency, Mike knows the ins and outs of negotiating with marketing teams to get on the same page when it comes to making big purchasing decisions – and we mean, millions, sometimes billions of dollars big.
Hear Mike talk about his experiences working with marketing teams at MGM and how he streamlined the process of procuring agencies across multiple hotel properties. Mike will speak at the ProcureCon for Marketing and Digital Services event in November. Visit the website to learn more about it.