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With Bob Burg (www.bobburg.com)
Bob Burg, co-author of the national best seller The Go-Giver is back to discuss his brand new book, Adversaries into Allies.
Every single day we are faced with the task of persuading others. It could be as simple as dealing successfully with a rude customer service rep. It might be closing the sale with the big but elusive client. It might be something as mundane as getting your spouse to take out the trash!
And every single day, we face resistance. We might even see the other person as an adversary and tend to resort to manipulation and coercion in an effort to win, to get our way. But this mentality will net only short-term results… if even that! Leaving the other person feeling coerced or taken advantage of will only cause resistance in the future and possibly even elicit their sabotage in the present.
Bob is going to share that there is a better way! A much better way that creates both immediate and long-term sustainable results. Helping people make decisions that are not only in your best interest, but in alignment with their best interests as well, is the way to go.
You don’t want to miss this show!
