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What's trending now? Every time you open your browser, Google, Twitter, Facebook, and most other platforms tell you instantly what's in the news as a trend right now.
In my forthcoming book, UN-Market Your Business; 10 Ways for Savvy Entrepreneurs to Stand Out, Stop Struggling, and Start Profiting, I list "Trending for Dollars" as one of my chapters. In that chapter, I give you detailed instructions on how to use this strategy to get your business noticed and in the mainstream.
Here's an excerpt, "Once you decide which trending topics you could tie in with your business or expertise, create an article, blog post, Facebook post, tweet, or even a pin on Pinterest. Use whatever your audience can relate to, just choose a trending topic and insert your business into it in a relevant way."
Today, I'll go into more detail about what you need to do to follow the trends all the way to the bank.