Sports Analytics Mean Fun and Business

Numbers drive sports in ways never imagined back when Babe Ruth's home run records of 60 and 714 were iconic. Today, numbers -- data -- determine which plays will be called and which players will make their millions. As fans, we love those numbers, from batting averages to vertical leaps. Yet, sports are big business, and numbers -- data analytics -- translate into bottom line performance for franchises. Analytics help to put fans in seats and keep salary caps at a safe distance.

Sport also is a proving ground for data analytics that can be applied to other businesses, from government to manufacturing, from retail to travel. Lessons learned in evaluating players can be applied to hiring. Revenue optimization techniques can spell success in baseball or just about any other business.

All Analytics Radio will look at how data is making a difference in sports, whether on the field or in the front office. Which sports analytics concepts can be extended to other business environments? Our guest, Ray Hensberger of Booz Allen Hamilton’s NextGen Analytics team, has plenty of ideas on the use of sports analytics. That team is building big data applications for the sports sector, while keeping an eye on how the same techniques can be used by their enterprise clients.

Join us on Tuesday, March 24, at 3 pm (ET), when Ray Hensberger discusses sports analytics as they are applied on the field and in the board room.

In this A2 Radio Show you will learn:

• About applications that predict the likely play call for an opposing football team or baseball pitcher's pitch selection
• About tools for evaluating athletes' skills and strengths
• How successful sports franchises are driving attendance and their brands
• And, how tools designed for success on the field, the court, or the ice can bring competitive advantage to your own business.