The Go-Giver: A Little Story About a Powerful Business Idea - with Bob Burg

Join us on the weekly TruTalk Live radio show as we welcome back guest Bob Burg to discuss “The Go-Giver: A Little Story About a Powerful Business Idea”

Can a subtle shift in focus really make that big of a difference in your business and income?

Bob Burg is a best selling author and is a sought-after speaker at corporate conventions and for entrepreneurial events. He regularly addresses audiences ranging in size from 50 to 16,000 – sharing the platform with notables including today’s top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former United States President.

Although for years he was best known for his book Endless Referrals, over the past few years it’s his business parable, The Go-Giver (coauthored with John David Mann) that has captured the heart and imagination of his readers.

It shot to #6 on The Wall Street Journal’s Business Bestsellers list just three weeks after its release and reached #9 on Business Week’s. It’s been translated into 21 languages, and is his fourth book to sell over 250,000 copies.