Bob Burg; Adversaries into Allies - The 5 Key Principles of Ultimate Influence

Bob shares information on topics vital to the success of today’s businessperson. For years Bob was best known for his books Endless Referrals and The Go-Giver (coauthored with John David Mann). Today Bob believes his new book, Adversaries Into Allies: Win People Over Without Manipulation or Coercion is by far his most important work to date. Drawing on his own experiences and the stories of other influential people, he offers five simple principles of what he calls Ultimate Influence™ — the ability to move people to your side in a way that leaves everyone feeling great about the outcome… and about themselves! You can learn more about Mr. Burg HERE and follow him on Facebook, Linkedin and Twitter.