Creating a Business Name and Presence that Make You Unforgettable—and Profitable!

Felicia Joy chats with Roni Deutch, known as "The Tax Lady," who is CEO of the Nation’s Largest Tax Resolution Law Firm. Roni and her company are household names recognized by 1 out of 3 American adults. How did she create her multi-million dollar success with her brand as “The Tax Lady”? Felicia also talks to Phil Davis of Pure Tungsten Branding, the brain behind the genius brand PODS, which sold for nearly half a billion dollars after being re-positioned and re-named. Tune in to find out Roni and Phil's secrets; ask them if you’re on the right track with your brand and name!