John Carver Show - Jeff Bezos - The Real Story of Amazon.com

Jeff Bezos founded Amazon.com from, what was equal to, the size of a one car garage.  His parents invested some serious money while knowing they could lose it all.  Jeff persisted.  Some of what he has said, over the years, includes:

1. "All businesses need to be young forever. If your customer base ages with you, you're Woolworth's."

2. "There are two kinds of companies: Those that work to try to charge more and those that work to charge less. We will be the second."

3. "Your margin is my opportunity."

4. "If you only do things where you know the answer in advance, your company goes away."

5. "We've had three big ideas at Amazon that we've stuck with for 18 years, and they're the reason we're successful: Put the customer first. Invent. And be patient."

This talk, from Jeff, is a few years old but the wisom is timeless.