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http://www.hardcorecloser.com/rock-star-closer-radio-the-reasons-salespeople-need-an-angle
The word angle when applied to sales means a different point of entry to the sales process. An edge above the competition that appeals to the inner wants of your prospects. We all need an angle if we are truly going to have success in sales.
A sales angle is not customer service or availability or communication. That shit is everywhere and will not separate you from the crowd. You need to create an offer that your prospects can't refuse.