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Rick and Whitney

Rick and Whitney

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The Rick and Whitney Show is presented by Rick Rochon and Whitney Keyes bringing humor and education to small businesses everywhere on how to market smarter. Times have changed and we are here to uncover great ways to advertise your business for less money while driving more traffic to your business or website. Our show runs once a week for 30 minutes and will feature product reviews, marketing planning and marketing case studies so you can see how others market their business and how you can be more successful.

On-Demand Episodes

Craig Sigl is a hynotherapist in Bellevue, Washington helping athletes to get better performance. Not only that but he is utilizing hypnosis for weight loss. We are going to help him to take his business up a notch and get into the big workshop... more
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This week Rick and Whitney are going to be helping Lisa Nelson of Hush Intimate Apparel in Brighton, Michigan to get over some of the hurdles faced by a small business when just getting going.
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Today Rick and Whitney, The Main Street Mavericks, break down the value or lack of value for a small business to spend time marketing on Facebook, Twitter and other sites with weird names. Is it all a fad or a revolution? How can it help... more
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Today Rick and Whitney are going to get underneath how to determine who is your perfect customer, how to find them and how to market to them. Small businesses often just start selling and they don't know how to accelerate... more
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Is running a coupon program or incentives for your business the kiss of death for your small business? Will you lower the value of your business in the eyes of your customers? Will they only buy from you if you have an incentive? How can you... more
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Local engagement events are perfect for gaining the interest of your current or prospective customers. How can you get an event organized, get partners to help out and do it all without going broke? We will be covering just that on... more
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How do you use print in marketing your small business. Are newspapers dead? How about magazines? Using direct mail to convert new customers and of course, how about catalogs for your business? Tune in to get our practical take on... more
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How transparency in your business can hurt or benefit you. Does it make sense to be totally transparent to your customers? What if your clients are leaving negative reviews for your on Yelp? How should you handle things like that? What if they... more
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Blog, blog, blog that's all you hear these days. Is it good for a small business? Bad for a small business? What if I can't write? What if no one reads it? So many questions to cover about blogging and it's value for the small business... more
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If you haven't created a marketing plan because it seems totally overwhelming then you need to listen to this show with a pen and paper in hand. We will cover what you need to put in your plan to get started. 2009 is almost upon us... more
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