Innovation

This show is a reprise of an IBEX 2010 session presented by Ed Sutt of Simpson Strong-Tie. Ed says, “For all companies–including boatbuilders and marine manufacturers fighting to win in a competitive marketplace–innovation is a powerful tool. Few people, though, understand how to create something that is truly new, or how to drive their unique concept from idea to product even within their own company.” We’ll talk about how to reinforce the importance of innovation in your workplace, and how to identify which areas of your company can benefit the most as you develop creative processes and new products. Ed will also outline a number of proven methods that you can implement to break down barriers to change, and make your company more competitive. Join us to hear about some real-world examples of products that became profitable for companies that followed the methods that Ed will describe for you.