Ava’s Guide to Garage Sale Gold

An Interview with author, Ava Seavey about the book, "Ava’s Guide to Garage Sale Gold," which will be available March 2011. This is a guide to running a successful garage sale, written from the perspective of a woman with years of advertising experience. She has always been interested in garage sales, and initially started out doing them as a young person who needed a supplemental income. As an advertiser, she understands why people buy and what motivates them to buy. She saw a correlation between DR advertising and garage sales, and that’s where the idea for this book came from. It is simple to read, entertaining, and informative. It also includes a workbook that guides you through the garage sale from beginning to end, with places for you to record items, prices, etc. Ava Seavey, a “self-taught master of garagesaleology,” has combined her passion for garage sales with her years of professional advertising experience to produce a foolproof guide to having successful garage sales. After initially becoming involved in garage sales as a mode of supplemental income, Ava became fascinated by the different angles of buying and selling. As she developed her career in Direct Response advertising and marketing, she noticed a correlation between advertising and garage sales. For years she had been learning firsthand why people buy and what motivates them to buy, and she realized the knowledge she had from advertising could be directly applied to her garage sale experience. She wants to share her time-tested techniques with everyone so that they, too, can have successful, efficient, and fun garage sales. All content provided by the author, for the author interview.