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Today we have joining us, the irrepressible Gina McNew, Founder and President of It’sHipToBeHot.com
Gina was inspired to launch the HTBH brand when she found herself among the ‘newly menopausal’, and was rather discouraged by the stereotypical images of old ladies with bad wardrobes and slogans like, “It’s Not a Hot Flash, it’s a Power Surge”...
It’s Hip to be Hot encourages women to take charge instead of take cover during the CHANGE. Gina truly believes this is greatest time in life!
Recently called, ‘The Erma Bombeck of Menopause,’ Gina’s mission is to enlighten, empower and most of all entertain her fellow Hotties .
Her articles have appeared in More Magazine online. She’s also busy working on her own line of It’s Hip to Be Hot Merchandise and allowing her hormones to do the talking in a forthcoming book, which we’re eagerly awaiting!’
