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Guests: Executives from Mindark, a Swedish company that recently won an Emmy

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Tracy Swedlow

Tracy Swedlow

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Executives from Swedish company, Mindark, (Christian Bjorkman, Director of Special Projects, and Magnus Ericsson, Chief Development Manager) will discuss their Interactive Emmy win for "The Truth About Marika," an interactive TV drama that incorporated extensive Alternate Reality Gaming elements and a real economy. Entropia universe is 700,000 users. Host: Tracy Swedlow www.itvt.com

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