Social Strategies With Wikimedia's Philippe Beaudette

Wikipedia, the world's eighth-largest Website, has more than 100,000 editors, but only about two dozen employees. So when the nonprofit started losing editors, it was vital the company adopt new processes to attract and retain them. But how? In a must-hear episode for anyone building a social enterprise, Philippe Beaudette, community advocacy director for the Wikimedia Foundation,  will tell how Wikipedia relied on its own network of editors as a crowdsourcing tool to solve the problem.