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Joe started in the pet industry as a 13-year-old bather/brusher in a small grooming shop. After a few years, Joe sought employment at an exciting, growing, and progressive pet resort, which would be the start of a fantastic journey that has now spanned over 32 years. As Vice President of one of the World’s most prestigious Pet Resorts for nearly 20 years, Joe was responsible for leading over 200 staff members and 15 Managers. His direction of six facilities, which included Pet Resorts, Grooming Spas, Training Academies, Grooming Instruction Programs, lead to the establishment of a franchise model and a business that pet facility owners and managers from all over the World sought out for inspiration. In early 2018, Joe joined the team at Melissa Verplank Enterprises, home to multiple pet professional development solutions such as Learn2GroomDogs.com, Paragon School of Pet Grooming, White Dog Enterprises, and Whiskers Pet Resort and Spa as their new VP of Sales, Marketing, and Business Development. He is also the host of the “Hey Joe!” podcast, created specifically for Pet Professionals.