Resume Branding 101; Strategies for Getting Noticed in 10 Seconds or Less

With special guest Kim N. Carswell, Author, Resume Writer, Brand Strategist, International Trainer, Speaker About The Guest Chief Executive Consultant, Kim N. Carswell, established branding company, Persona Affair, LLC in 2001. Persona Affairs offers three branding models: resume, personal, and academic. However, what makes this organization distinctive is that it was the built on the basic premise that “Your past does not Define you…It Refines you.” This philosophy was not only key to the foundation of the company, yet, significant to its focus to help client’s determine their brand value and learn how to highlight their personality credentials to achieve success in today’s competitive market. Kim N. Carswell has a proven track record of 26 years of experience in resume writing, operations, recruitment and training expertise. Furthermore, she has accumulated over 11 years of corporate and personal branding experience within higher education. One of her most significant professional contributions was evaluating curriculum vitas and educational systems from 75 countries for international students seeking graduate admissions for one of the nation’s top 10 business programs.