Ranee Chung: Hyper Dense Cities and Rapid Testing

In Hong Kong, the rapid pace and the hyper dense population can mean a wonderland of split testing and data analysis for mobile apps developers. 

Ranee Chung, a former advertising executive from Hong Kong, has returned from a stint in the United States to launch Mercury Media. 

She and her partner Julien Hauss sat with me at a local Starbucks in Central, Hong Kong to talk about the launch of their new app, OpenBar.