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Traditional retail and manufacturing landscapes are under siege, caught in the maelstrom of competitive brick assaults, ubiquitous cloud knowledge and purchasing power, social buyer exchanges ... yet opportunity for successful consumer engagements still abound in fact accelerate... just what is the new frontier for successful channel and consumer engagements... and who is winning, who is losing and why. In this episode, sponsored by Dealerscope, industry expert Peter Weedfald, former SVP and CMO of Circuit City, SVP of sales and marketing for Samsung Electronics, ViewSonics Corporation, and current President of GenOne Ventures joins your Add to Cart host, Anthony, to talk about challenges facing manufacturers and retailers online.