What is E-mail Marketing and why should it be part of your Social Media Strategy?
Today's guest is Ellen DePasquale Williams, Constant Contact's Regional Development Director for New York State and Southern Connecticut. Ellen has over 20 years of technology and marketing experience and has presented to over 4,000 small businesses, non-profits, and associations. Ellen has been a speaker at many functions such as the InBound Marketing Summit in Boston and the NYXPO for Business in New York. Ellen has also been published in numerous magazines including Crains New York Small Business and the New York Enterprise Report.
Join Jim and Ellen today in a discussion of the importance of e-mail marketing and what you need to know to build an effective campaign.