Travel With BAM

Elise Wilkins is one of the co-owners of isABelt Ltd. And VP or PR and Marketing for the company. isABelt is a three year old company that manufacture and sells isABelt and isABeltWide (virtually invisible belts. isABelt Ltd was founded in 2007 was the brainchild of partner and inventor Leslie Wilkins-Gaudio. Leslie came up with the idea if the isABelt while shopping for a pair of new low-rise jeans. As cute as the pants were, they would not stay up and you could see right down the back of her pants if she bent over or sat down. She found that she was wearing a belt even when she didn’t want to or her outfit didn’t call for a belt. Leslie saw that her friends all had the same problems and the isABelt was born.