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The Big Lie! Charisma! Slippery Slope! - The Language of Persuasion - Part 2

  • Broadcast in Youth
Young Media Critics

Young Media Critics


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Join the Young Media Critics...voices of the future as they continue to learn the Language of Persuasion, Part 2. Learning the language of persuasion is an important media literacy skill. Once you know how media messages try to persuade you to believe or do something, you’ll be better able to make your own decisions.

Advertising is the easiest starting point: most ads are relatively simple in structure, easily available, and in their original format. Media literacy beginners are encouraged to learn the language of persuasion by examining ads. Keep in mind that many media messages, such as television commercials, use several techniques simultaneously. Others selectively employ one or two. 

The Young Media Critics will share the next group of techniques classified as intermediate:   The Big Lie, Charisma, Euphemism, Flattery, Name Calling, Slippery Slope just to name a few.  

Tune in Tuesday, July 22, 2014 at 5 pm. (EST) and catch up on The Language of Persuasion!