Is your online presence hindering or helping your business?

Social Media is the new buzz word in business. Does it really live up to all the hype? How do you leverage Social Media to generate biz leads and sales? How can it help the home business mom? How does your online reputation impact your bottom line? What is the difference between Facebook and Twitter? These are some of the questions I'll be asking Marieke Hensel, an online brand strategist since 2002 and the owner of Branding Personality: THE online marketing agency for consumer brands. Branding Personality helps businesses generate sales through online advertizing, search engine optimization and social media. Branding Personality generates results for local businesses and national brands.