• 00:31

    Marketing Strategy: How to Snatch Your Mobile Marketing Advantage

    in Entrepreneur

    How's your mobile marketing strategy presently working for you and your business brand? Did you know that in 2016, the portion of mobile-influenced in-store retail sales, like those at Starbucks, is expected to jump from 20 percent to more than 50 percent, according to a study by Deloitte? Therefore, right now, almost half of all your brand’s customers will soon be “up for grabs” to anyone with an effective mobile marketing strategy. Why not fortify and profit from the power of mobile marketing? That is our focus on this edition of, “The Strategist Radio LIVE."

  • 00:29

    Scott Romeo discusses Strategy as THE STRATEGY EXPERT®

    in Management

    This is the radio show that talks about business and management strategies, strategic, business and project planning and current events in relation to planning.

  • 00:31

    Marketing Strategy: How Video Advertising Bolsters the Biggest Impact

    in Entrepreneur

    The #1 marketing advertising medium, when done right, is that of TV or video (in the case of YouTube and other digital video distribution channels). Video provides the viewer with an emotionally stimulating experience by way of storytelling using the components of sight and sound. Developing a business strategy that contains a well-crafted marketing plan which includes video advertising campaigning will help your brand (products/services) capture the awareness and recognition requisite toward increasing market share and elevating profitability. So, what are five things you must consider before rolling out your first or next video advertising campaign? That is our focus on this edition of, “The Strategist Radio LIVE."

  • 00:31

    Marketing Strategy: How to Indelibly and Profitably Pitch Your Brand

    in Entrepreneur

    Was your last brand/product presentation a boring and disastrous waste of time? Did you lose your audience at, "Hello?" Pitching your brand/product notably sets the stage toward increased market share and profit. Rather than lulling your audience into a state of nod, why not apply a sales presentation strategy that keeps them on their toes, gets them excited, and causes them to break out their plastic and sign on the dotted-line? Why not apply seven techniques that will leave them amazed while making you feel like a world-renown rock star? That is our focus on this edition of, “The Strategist Radio LIVE."

  • 00:33

    Book Marketing Strategy: How to Intelligently Merchandise Your Book

    in Entrepreneur

    Merchandising is a business-retail practice that is seldom applied when self-publishing a book. The rudiments of selling a product or a brand can and should be utilized in your publishing efforts. This complex book merchandising strategy demands a mental state teamed with activity that is often unfamiliar to the freethinking creative author. Merchandising is about details and small nuances to influence a buyer's buying decision. What book merchandising actions must you consider in order to profitably present your book before your distinct target readership? That is our focus on this edition of, “The Strategist Radio LIVE."

  • 00:31

    Book Marketing Strategy: How to Entice Prospects to Buy Your Book

    in Entrepreneur

    Powerful calls to action are among the most essential elements relative to your marketing communication strategy necessary for you to transform prospects to buyers. To their detriment, too many authors, publishers, and publicity people fall short due to a lack of understanding in the areas of consumer psychology and behavior. This deficiency has caused the book sale performance of authors to fall flat on its face. The amazing news is that there are three vital precepts that, when acknowledged and applied structurally will help to usher in higher book sales on behalf of your book marketing strategy. That is our focus on this edition of, “The Strategist Radio LIVE."

  • 00:27

    Scott Romeo Discusses Strategy as THE STRATEGY EXPERT®

    in Management

    Discussing all aspects of strategy as related to everyday business and current events.

  • 00:30

    Scott Romeo Discusses Strategy as THE STRATEGY EXPERT®

    in Management

    This is the radio show that talks about business and management strategies, strategic, business and project planning and current events in relation to planning.

  • 00:23

    TEI 001-Weekly Discussions for Product Managers, Developers, and Innovators

    in Business

    Hi Global Product Management Talk Audience. I am pleased to welcome you to the first episode of a new podcast for product managers, developers, and innovators by my friend Chad McAllister. 


    The podcast is all about helping people involved in developing and managing products become more successful, grow their careers, and STANDOUT from their peers.


    In this first episode, Chad shared five topics to introduce the  podcast:


    1. How he became fascinated with product management, development, and innovation and why he teaches the topics now as an innovation management professor and product management trainer


    2. Why he is conducting valuable interviews, including how he started interviewing during a 1-year RV trip


    3. Highlights of some innovation lessons from past interviews


    4. What to expect in the upcoming weekly interviews with professionals that can help product managers, developers, and innovators


    5. A free gift for listening


    About the Host, Chad McAllister, PhD
    I was a boy who loved to take apart things to see what was inside – what made something work. Not too much of a stretch that I found a love for electrical engineering during college. After graduating, I worked with teams in In small, large, and global companies, including four start-ups, developing products. Sometimes the products made customers into raving fans and sometimes it was left to me to pick up the pieces and figure out what went wrong. In pursuit of best practices and proven methodologies, I found great value in earning certifications from several credible professional organizations, including PMI, PDMA, and AIPMM, as well a PhD in business (focusing on requirement issues in product development). Today, with 25+ years in hands-on product development, I provide training and education.


     

  • 00:32

    Marketing Strategy: Mastering the 10 Most Supreme Social Media Mandates

    in Entrepreneur

    How about generating brand buzz and audience engagement by leveraging the power of content and social media marketing? In fact, leveraging the power of content and social media marketing can help you notably elevate your market share and give rise to your customer base in a profitable way. Doesn't that sound pretty amazing? It shouldn't be that hard? Right? Wrong! Making a dent relative to your social media practices is all about following very specific social media marketing guidelines. Identifying and understanding such social media marketing rudiments will help set you and your brand apart from the bloaters and the floaters. Are you up for another challenge that will help lift your business to the next level? But getting started without any previous experience or insight could be challenging. That is our focus on this edition of, “The Strategist Radio LIVE."

  • 00:31

    Marketing Strategy: How to Accurately Define and Reach Your Target Audience

    in Entrepreneur

    If you have yet to identify your distinct target market, how can you effectively develop and disseminate the right marketing message? How can you specifically know that your product or service can achieve a target audience goal, solve a target audience problem, or satisfy a target audience need, if you cannot accurately define your intended target market (audience)? Therefore, to help you increase market share and profit while awarding you and your business with maximized marketing results, you need to define your target market consumer/client and then you must define how you will reach them. That is our focus on this edition of, “The Strategist Radio LIVE."

Results Per Page: 12 | 24 | 48

Join Host Live Chats

There are no live chats in progress
Loading...
Loading...