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When you see the world through your customers' eyes, you can integrate marketing and sales techniques to create more relevant value propositions.
Join Lisa Dennis, President of Knowledgence Associates, for a workshop on how to improve the value propositions you present to your buyers. Lisa will be working with samples submitted in advance by CONNECT! listeners, so don't miss this unique opportunity for no-cost, no-obligation support that big companies pay big money to get!
To send in your value proposition and get live feedback, e-mail your sales coach and host Deb Calvert at firstname.lastname@example.org before 2/17/14. Lisa and Deb will help YOU cut out continuances, put an ending to pending and stop stalling out!
in Self Help
Unique Value Proposition
Radio Talk on Saturday August 9th at 8 pm CDT.
Your business has a value proposition. There is something that you do that your client’s perceive as valuable enough to choose you over all of your competitors. There’s a reason your client’s buy what you sell and there is a reason they buy from you.
The reasons why people buy typically fall into three major buckets that, in sum, form the three rules of winning value propositions:
Potential buyers have a need to what you are selling. It has to resonate with them.
Potential buyers have to see why you stand out from the other available options. You have to differentiate.
Potential buyers have to believe that you can deliver on your promises. You have to substantiate.
It’s all about perception.
You need to find out which of your benefits are perceived to be most important to your prospects.
Too many sales organizations are very good at a game no longer being played. They have perfected the ability to consistently hit the target, but the target has changed. The Internet has essentially marginalized and neutralized their traditional value proposition.
In this interview with Rick Farrell, president of Tangent KNowledge Systems, learn how to differentiate yourself, create brand equity, and truly understand if your customer has a motivating reason to buy.
CONNECT! Online Radio for Professional Sellers strives to bring you guests each week with the expertise to help you cut out continuances, put an end to pending, and stop stalling out. To have your questions answered live on air, contact show host Deb Calvert before the broadcast via email at email@example.com. You can also call in live with questions, or use the broadcast's chat feature. After the show, download this and all our past episodes on iTunes at Connect1.
Developing Your Unique Selling Proposition enables you to set yourself apart from the competition. I will discuss 5 ways how to create your unique selling proposition to distinguish yourself from the competition. Check out my article here:
Although we typically dread suffering, there is great value in it. Join Catholic speaker and author Gary Zimak as he discusses the value of suffering. In addition, we will read and discuss today's daily Mass readings. Tune in and see why so many people are making The Gary Zimak Show part of their daily spiritual routine!
** Update: On December 7th, The Procurement Value Proposition received the Grand Prix ACA Bruel award at the Plumes des Achats ceremony in Paris. For more information on the award and other recognized titles, click here. Congratulations to both authors! **
Today Buyers Meeting Point welcomes Gerard Chick and Dr. Robert Handfield the co-authors of The Procurement Value Proposition: The Rise of Supply Management. Gerard is the Chief Knowledge Officer at Optimum Procurement Group and Rob is the Bank of America University Distinguished Professor of Supply Chain Management at the North Carolina State University Poole College of Management, and director of the Supply Chain Resource Cooperative.
Since being published in 2014, The Procurement Value Proposition has quickly become one of the most referenced books in our profession. Click here to read Kelly Barner's review of the book on Buyers Meeting Point.
In November, The Procurement Value Proposition was shortlisted for The 2015 Procurement Author Awards in Paris. On December 7th we will learn which title is selected for the Grand Prix ACA Bruel award.
In this conversation we discuss:
The difference between strategic procurement and value procurement, and what organizations need to drive their progress along that maturity curve.
How procurement can learn to thrive and build influence in an environment of greater uncertainty.
The importance of bolstering procurement’s capabilities in the areas of finance, behavioral studies, and understanding the local implications of global trade.
You may have noticed the stock market's off to a rough start in early 2016, and cheap oil's not delivered the positive economic boost many so-called experts predicted it would.
Dry bulk shipping, the kind of shipping that moves masses of raw materials by sea from sourcing to manufacturers is also now reported to be "in a state of collapse." It's a dour data point suggesting manufacturers don't share the rosy economic optimism publicly expressed by politicians and media.
We had some good response when a recent program drifted into a discussion of silver and gold not long ago. This Friday, we'll asssess the topic again, along with some other potential stores of value in times of uncertainty.
No, we're not saying 2016 is the year things finally fall apart.
But Don and Doug do see a continuing decline that has reached the point where every day that's perceived to be one of normalcy is one that perhaps does so on borrowed time.
To ignore the danger signs at this juncture seems nothing short of foolish.
Agree or disagree, feel free to join our discussion at noon on Friday, january 22nd.
Please note, Don and Doug do not dispense investment advice, but would like to share our non-professional opinions to encourage your deeper exploration of some of our areas of discussion.
IBHRE Executive Director Tracy Lofty leads an engaging discussion on IBHRE’s Blog Talk Radio channel, Blogtalkradio.com/IBHRE. Join Lofty and IBHRE Ambassadors as they explore the value and impact of IBHRE certification on patients, employers and IBHRE-certified professionals.
Blog Talk Radio Guest Speakers:
Aparna Jaswal, MBBS, MD, DNB, CCDS, FHRS, FACC, Principal Consultant Electrophysiologist, Fortis Escorts Heart Institute, New Delhi, India
Laurie Newmark, RN, CCDS, Device Clinic Manager, Northern Nevada Medical Group Cardiology, Reno, Nev.
Jay Charles Reid, MSBI, CCDS, Training & Education Strategist, Medtronic, Inc., Minneapolis, Minn.
To learn more about IBHRE certification, please visit IBHRE.org.
Beauty from the inside out. With a mix of soul music and spoken word, Soul Purpose CEO and I'm Walking In Wellness' Director, Jacqueline Taylor-Adams share a compelling Soul Purpose Lifestyle story of vision, value, beauty, empowerment and self-care. Call In (646) 716-7994 to listen and share.
A socially responsible direct selling company, founded by Nadine Thompson, Soul Purpose Lifestyle Company redefines empowerment by supporting individual purpose and vision through the marketing of natural, vegan, organic, quality products that illuminate body, beauty, style and spirit.
Core Belief: "Every individual is blessed with a specific purpose in life and once that purpose is identified, life can take on extraordinary dimensions."
With the goal to help entrepreneurs launch and sustain viable, socially responsible businesses that generate wealth, stimulate growth and revitalize diverse communities throughout the world, Soul Purpose provides affordable access to nuturing high quality products for our hair, face, and body.
"Soul Purpose is dedicated to providing entrepreneurial opportunities and resources that empower people, especially African American, Hispanic, Asian and Native American women."
Also, Soul Purpose is a gateway partner to Youngevity and other brands with high purity and product efficacy of nutritional products, and essential oils that compliment the #SoulPurpose brand.
As the CEO of Me, Inc. knowing and leveraging your value is key to career success. Branding Expert Chip Hartman takes us through the process of crystalizing your value statement/s which enables you to possess a powerful brand.
This episode focuses on the value of IBHRE certification in honor of IBHRE Day.
What Does Accepted for Value Mean?
Accepted for Value (A4V) is at the foundation of remedies available for commercial demands made by the United States, so many people have attempted to use it to close accounts in the United States.
Even so, no one has had a good explanation of what A4V means. Here is an attempt to clarify.
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