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Unique Value Proposition
Radio Talk on Saturday August 9th at 8 pm CDT.
Your business has a value proposition. There is something that you do that your client’s perceive as valuable enough to choose you over all of your competitors. There’s a reason your client’s buy what you sell and there is a reason they buy from you.
The reasons why people buy typically fall into three major buckets that, in sum, form the three rules of winning value propositions:
Potential buyers have a need to what you are selling. It has to resonate with them.
Potential buyers have to see why you stand out from the other available options. You have to differentiate.
Potential buyers have to believe that you can deliver on your promises. You have to substantiate.
It’s all about perception.
You need to find out which of your benefits are perceived to be most important to your prospects.
Too many sales organizations are very good at a game no longer being played. They have perfected the ability to consistently hit the target, but the target has changed. The Internet has essentially marginalized and neutralized their traditional value proposition.
In this interview with Rick Farrell, president of Tangent KNowledge Systems, learn how to differentiate yourself, create brand equity, and truly understand if your customer has a motivating reason to buy.
CONNECT! Online Radio for Professional Sellers strives to bring you guests each week with the expertise to help you cut out continuances, put an end to pending, and stop stalling out. To have your questions answered live on air, contact show host Deb Calvert before the broadcast via email at email@example.com. You can also call in live with questions, or use the broadcast's chat feature. After the show, download this and all our past episodes on iTunes at Connect1.
When you see the world through your customers' eyes, you can integrate marketing and sales techniques to create more relevant value propositions.
Join Lisa Dennis, President of Knowledgence Associates, for a workshop on how to improve the value propositions you present to your buyers. Lisa will be working with samples submitted in advance by CONNECT! listeners, so don't miss this unique opportunity for no-cost, no-obligation support that big companies pay big money to get!
To send in your value proposition and get live feedback, e-mail your sales coach and host Deb Calvert at firstname.lastname@example.org before 2/17/14. Lisa and Deb will help YOU cut out continuances, put an ending to pending and stop stalling out!
Host: Bill Black Audio Library: www.ExitCoachRadio.com
Gary Spinks discusses employee preferences and needs and how your business can adapt to the changing employee landscape.
When Robert Handfield reached out to me regarding his new book The Procurement Value Proposition, I was obviously interested for a number of reasons.
To start, Handfield is considered to be a thought leader in the field of supply chain management, and is an industry expert in the field of strategic sourcing, supply market intelligence, and supplier development.
However, it is the focus of his latest book on procurement’s changing value proposition in the context of a more global viewpoint both from a geographic and practical standpoint.
Joining me today to talk about procurement’s “changing” value proposition is Dr. Robert Handfield.
Denise Griffitts Interviews Don Hutson: The Global Expert on Sales & Negotiations.
At age 17 a young Don Hutson helped his dad selling houses in a brand new subdivision outside of Memphis, Tennessee. Don had a problem. As a skinny teenager, he needed to wear a suit, to appear older and more professional. He thought adding a hat to the look would do the trick. And so launched a legendary sales career for Don Hutson. It was in that year he and his dad sold 76 houses, and the rest is history.
Although his plan was to succeed his mother and father to get his degree at their alma mater, fate had a different plan, and that twist of fate was the key to Don Hutson’s incredible journey. He worked his way through the University of Memphis, graduating with a degree in Sales, the only one in America at that time.
Don went on to become the #1 salesperson in a national training organization. He established his own training firm and was soon in demand as a professional speaker.
Don has been recognized with many honors, most recently the National Speakers Association’s “Master of Influence” Award. He shares this recognition with leaders that include Ken Blanchard, Jack Kemp, Zig Ziglar and Norman Vincent Peale. Don is the author of 14 books, including his latest, Selling Value: Key Principle of Value-Based Selling, and his two Wall Street Journal and New York Times best sellers, The One Minute Entrepreneur: the Secret to Creating and Sustaining a Successful Business and the One Minute Negotiator: Simple Steps to Reach Better Agreements.
The Entrpreneur Conversations Radio Show with host, Christine Monaghan
When Sheira Stallings founded shesoars.com she envisioned inspiring women to turn a hobby into a money- making proposition! She is doing exactly this and much more. Based in NYC, Sheira and her team are creating a world-wide network of women with a united focus - empowering youth in the education school system to become intentional about the choices they make and the relationships they build.
To learn more about Christine Monaghan and Daily Life Mastery, go to http://dailylifemastery.com
Connect directly with Christine - email@example.com
"An ounce of action is worth more than one word." ~ Tracy Worley
Tribute to our Armed Forces, First Responders, And Un-Sung Heroes!
Values based leadership is influencing others; values based leadership is influencing through valued actions and creates a big leap to success. Values based leadership creates a strong team, client relations, and a culture where "everyone wants to work for you."
Join us as we discuss three key areas to creating your values based leadership model and creating a significant increase to your bottom line.
Share (all team members)?
Authentic values based leadership is doing what works for you and your organization. Value sets in your organization will be different than the competition down the street. Leading the same way you have always done without reflection creates a non-engaged culture; lead with valued integrity and everything else will fall into place to the next levels of success you could not see before.
Look UP and OUT!
I say to you the most important thing you must do for yourself is to reestablish the value /love you have for just you. You have heard me say from day one that Self is Necessary. You must learn that the more value you place on the choices that you make for your heart, the greater love will spill from your heart, and it is that over flow of joy and happiness that others around you will feel. You must never allow your chalice be depleted otherwise your over flow, that touches those people around you, is diminished and they never feel that you love them and are giving them everything you have.
Join Dan Whittaker and his co host, Jim Eaton, CEO of Kingdom Partner Solutions, as they discuss the 18 value drivers of a business.
We have the understanding that our virtue is supposed to support or line up with what we value. While that is true in some cases—then why have we become a society that places value on things that rob us and strip us from our virtue? To value something means that you hold something in high esteem, high regard, you protect it, keep it, you treasure it. And since a virtue is a behavior, then the things we value drive our choices, actions, and motives. But what if to protect what we value steals the virtue of having a godly life. We have placed more value on credentials instead of character, rich over righteous, position over principle, and power over piety. The reversal of these all of these depend on where you place your value. What are you willing to do to keep what you have?
When you are working on self-value and worth have you really taken the time to see just how much value and worth you truly believe you have and are worth? It is far easier for us to say the words, but your action steps say a far different thing.
Today we'll talk about what it really means to make choices that hold your value. Join us at Noon CDT!
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