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Abigail Tiefenthaler of www.sweetspotstrategies.com presents "Relationship Marketing: A Marketing Strategy for Every Customer-Focused Business". Great marketing is all about keeping prospects and customers engaged and a relationship marketing strategy starts when the customer says YES and continues to post sale and beyond. If you want to build a "Forever Fanatic" (that customer who loves you, uses your products and refers you like crazy) then listen to some tips about relationship marketing so you can consider it for your business.
Abigail Tiefenthaler, The Sweetspot Marketing Expert, of SweetSpotStrategies.com presents "Relationship Marketing - Your Key to Business Success" In the second part of an interview with Nancy Matthews, co-founder of the Women's Prosperity Network, Abigail shares her philosophy about building happy and loyal customers through relationship marketing.
You're ready to start marketing your product or service online, however, you're challenged with knowing what to say and how to say it. In this episode you'll learn how to organize your delivery with a structure that describes:
1) The "Why" you do what you do so it draws in the interest of the viewer.
2) The "How" you do it (your value proposition) that makes you different from your competition.
3) The "What" you do and how your customer will benefit exclusively from your company.
Whether it's blogs, white papers or YouTube videos, original content is a crucial component of every small business marketing strategy and this month's guest on The Marketing Mojo Show will help listeners with a key component of this content marketing - the blog. Kristi Hines is a professional blogger and social media strategist and she will provide insider insight to help listeners set up, sustain and succeed with their small business blog.
Why should you blog? Is Wordpress the way to go? What are the must-have plug-ins? Where can you to find inspiration for blog posts? If you find yourself asking these questions, you won't want to miss Kristi Hines' visit to The Marketing Mojo Show.
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