Karen M. Carty joined the SC State athletics department in April 2014. She currently serves as the director of marketing, while also handling media relations for volleyball, women’s soccer, women’s basketball and softball.
Carty is responsible for all the marketing and promotional efforts for SC State Athletics. Leading into the 2015 football season, she used a digital marketing campaign to increase average attendance by 5,000 fans per game, helping SC State to lead the Mid-Eastern Athletic Conference (MEAC) in average attendance (15,629) in 2015 and rank 10th in the Football Championship Subdivision (FCS).
Carty’s other marketing responsibilities include handling all of the athletic social media accounts, formulating game scripts for all home games and serving as executive producer for the athletic department’s YouTube series “After the Whistle”. Additionally, she serves as the advisor for the Athletic Marketing Internship where she supervises 20 interns who help to execute all marketing planning and activities. In the fall of 2015, the marketing interns, affectionately known as the “Money Team”, were featured in STATED Magazine, SC State’s student magazine.
At SC State, Carty serves on the Athletics Hall of Fame, Homecoming, Sports Awards Banquet and Former Athletes Golf Tournament planning committees.
Join us on A Chat in the Garden with Monique A. J. Smith at 11:30 am est Come listen and celebrate our guest’s career path, her advice for others and her current initiatives. Right here On A Chat in the Garden with Monique A J Smith, where Significance Blooms via 347-989-8385 or www.chatinthegarden.com
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