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If you're like most small business owners, your time is as limited as your marketing budget.
You may also feel daunted by marketing yourself online. The sheer amount of options can be overwhelming. Yet the opportunities for growing your business are vast.
Think about your customers' buying process. Before they commit to a purchase they’re searching Google, spending time on social media sites and watching videos online.
By adapting to this behaviour and having a presence in all of these places, you position yourself to be seen and considered to solve your customers' problems.
Mastering these three simple tactics can quickly boost your credibility, visibility and generation of sales leads - and it's free!
Join us as we talk to Laurel Lindsay. She has helped thousands increase their credibility, visibility and generation of sales leads in her 11 years as a professional web marketer. As a tech savvy sales professional, she yields dramatic results for her clients. Laurel is the Author of “Social In 17” and is President of The New Media Group.
You can also read Laurel's article in Issue 5 of the Brighter Business Empower Magazine HERE.
Anthony E. Alvarez, Owner, Pucho Web Solutions
Pucho Web Solutions helps small companies that struggle with maintaining their website so they can either generate leads and close sales using e-commerce.
Anthony E. Alvarez is a consultant who specializes in web projects which involve a mix of e-commerce and marketing. Anthony has worked all over the US and in Tokyo for three years among others. While in Japan he built first website for Japanese Architecture, programmed a document management database and search engine. In addition Anthony’s current hobbies include travel, food, photography and video production.
In today's ever-changing technological age, it can be overwhelming to keep up with current trends. The Internet has revolutionized the way in which we do business and communicate with one another. For lawyers, the time has never been more critical to create a web presence. Not only does advertising online increase your visibility and offer creative new ways to promote your services, but it has rapidly become the standard by which a business is judged by potential clients.
By correctly utilizing the tools the Internet provides, you can quickly gain a vital advantage in this highly competitive market. In this guide, we will be providing an introduction to the most popular online marketing strategies, as well as helping you get started on building a web presence of your own.
Gyi Tsakalakis founded AttorneySync to help lawyers put their best foot forward online because that’s where clients are looking. As a recovering attorney, Gyi is familiar with the unique considerations of effectively and ethically marketing a law practice.
He regularly writes about legal web marketing for Lawyerist, Avvo’s Lawyernomics Blog and Attorney at Work. He also speaks on the subject including AAJ’s Marketing Seminar, Avvo’s Lawyernomics conference and will be speaking at this year’s State of Search conference on November 17th.
Steve Beatty interviews business value acceleration author Kevin Short, asset protection attorney Jeffrey Verdon, employment attorney Anne Hilbert, marketers Ely Delaney and Steve Smith and leadership expert Chuck Morrison today at 1 pm PST
In this show honoring our veterans, Bill and Rick discuss the incredible degree of involvement our service men and women have in the workforce, as well as the training and development programs available to vets and their families and how they might access the necessary capital to start an enduring business enterprise. We dedicate this show to our veterans and pledge that WFB Legal Consulting, Inc. and R2 Visual Studios, as well as The Bottled Business Sense Show, will always be there to lend a hand.
If you need a job and are tired of the out-dated listings you find on Monster.com try Jobtelligent. Jobtelligent is the best job site in Toronto offering a full range of employment services. It's free to use and has some of the highest paying job listings online.
Join us for the World Business Academy's monthly podcast featuring Academy President Rinaldo S. Brutoco in conversations with Executive Director Matt Renner. Our monthly podcast covers the latest macro-economic trends as well as in-depth analysis of politics, business and society.
The World Business Academy is a 501c3 nonprofit network, think tank, and action incubator. Our views and analysis are given without any motivation other than helping to ensure our listeners know how to protect their savings in an unpredictable and chaotic economic climate.
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Steve and Dana will be talking with Rawmazing.com founder, Susan Powers, who has combined her talents as a raw food recipe artist and professional photographer to build a thriving and profitable online business. They will talk about why Susan started this particular business, what she did differently to make a name for herself quickly, and some of the pivots she's had to make along the way.
A Minnesota native now living in San Francisco, Susan was involved with food and wine for years as a trained sommelier. Gourmet food and wines were a part of her every day lifestyle, and meeting and working with top chefs and studying classical french cooking along with many other cuisines, inspired Susan's passion and creativity for food. It also led her down a path to excess weight, general fatigue and other symptoms that she knew were associated with her diet. Susan's body was seriously rebelling and she decided to do something about it.
When Susan found raw, she was energized by this whole new way to prepare and eat food, and learning this way of life was fun. She tried some of her own recipes and experienced a lot of failure, so instead, she learned how to prepare raw food using every cookbook she could get her hands on. Reading about raw, the health benefits, and the principles behind this way of eating became an obsession. And she decided to turn what she was learning into a business that would make money while helping others improve their lives through healthier eating.
Rawmazing.com is filled with mouth-watering recipes and gorgeous photographs, along with in-depth articles and an online store where you can buy Susan's cookbooks and the same products she uses every day in her kitchen.
Heard the buzz about tweet chats? They are live events that take place on twitter at a pre-set time about a particular topic, overseen by a moderator.
These virtual conversations are a great way to engage with your community. They go a long way in helping you connect with new people who have similar interests and strengthen existing online relationships.
Join us as we talk to Heather Broad, Calgary City Director for Entrepreneur Mom Now. She'll walk us through the benefits of Tweet Chats and guide you on how to get started.
Learn more about Entrepreneur Mom Now HERE. Plus, read Heather's Article in the 5th Issue of the Brighter Business Empower Magazine HERE.
Being the owner of a small business and working for yourself is a wonderfully empowering position in which to be. You get the freedom to create your vision - and the resulting reality - exactly as you please.
However, as in all other aspects of life, with all of that delicious freedom comes an equal amount of responsibility. And no doubt you’re really good at taking on huge loads of it if you’re like most business owners who want to be successful.
But there’s one place where you might just be like many of us who tend to be a tad irresponsible. And that’s in taking care of yourself.
Liberty is the author of several books, including bestseller The Power and Simplicity of Self-Healing. Currently, she writes for Huffington Post. Find out more about Liberty Forrest at http://libertyforrest.com
Read her article in the 5th Issue of the Brighter Business Empower Magazine HERE.
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